Since we have been in this pandemic, thanks to the novel Coronavirus, we have been forced to maintain social distance and have the option for contactless home delivery when ordering food online. Now there is not a single individual who can say that they never experienced ordering food online through various food delivery apps. This has become necessary and the right thing to do. Thanks to today’s cutting-edge technology and digitalization, small food joints and big restaurant chains alike are going digital and providing services to people hassle-free, faster, and as simple as possible.

Lets discuss some features of food delivery app

Now if you plan on taking your food business online and have the same idea as others then this is the one perfect time to go digital. No business owner should be analog now after experiencing the demand for food delivery app services in this corona crisis. So make your food delivery system that will help your customers to keep in touch with your finger-licking food more easily and conveniently.

Great! Now that you have made up your mind to have your very own food delivery app, let’s think about what features we can put in the app that is essential for you and your customers. Here are some most innovative and in-demand features that you can add to your food delivery app to make it more interesting and convenient.

Using TrueCaller Integration with OTP

Who doesn’t like easy work? So let’s provide customers with one-click access with ONE TIME PASSWORD (OTP), which is generally used to login and for completing the process of creating a new user’s profile. One can make customers have an easy first-time experience by availing them by eliminating the whole OTP process during registration and verification.

The application named Truecaller is so widely used in India that there are over 150 million verified users in India itself. When a user gets to the login screen Truecaller will help in verifying the customer and they can be on the same page within a few seconds with just a single tap.

Store selection is made easier through GPS and location accessing apps

Location plays a crucial role in this food delivery business. It is necessary to make customers know what is accessible to them in their area or place where they reside. Here comes the GPS( GLOBAL POSITIONING SYSTEM) in the picture. GPS location tracking helps customers to locate the nearest food joint or/and restaurant with accuracy and also gives the estimated time for delivery to their location.

New Age Menu

Menus are the most important part of any food joint and restaurant, so adding your best items, categories, sides, beverages, and toppings is a must to make your customers have an intriguingly professional ordering service.

Everyone wants to try something new so it’s a win-win to have a PERSONALIZATION option. Give them a menu where they can personalize by name and differentiate orders between non-veg and veg food. Filter the menu by displaying the food according to customers’ ratings and reviews so customers know what they are ordering.

Customers are more willing to order from such an app that shows a menu with visuals of each meal. According to studies, picture menu items on an online food delivery app enhance conversion rates by 25% when particularly in comparison to text menus.

When appearing differently concerning those without visuals, elements with images can make a difference to customers’ intent to order the meals. As a result, make certain that every section and category has photographs that depict the same thing. Using photograph menus will improve not just the amount of orders but also your possibilities of being recalled and recognized.

Customize the Home Screen Options

The home screen for your Brand Application must be simple, user-friendly, and represent your brand message, depending on your business needs and promotional strategies.

For better user support and interaction, your company application must be able to combine sector use cases such as sponsored content and customization, advertising banners, personalized customer orders, popular goods, highlighted goods, one-click reordering, and its other related elements.

You may customize the output homepage with various designs, dynamic and slideshow banners, several UI elements with various functions, and so much more.

Management of promotions and offers

Offer discounts and offers should be there within the app to implement smart and successful mobile marketing methods. Mobile-only promotions and offers can help improve app downloads and sales. To encourage customers to keep the app loaded on their devices, make sure these deals can only be found if purchased through the phone app. To stimulate repeated sales and develop company loyalty and engagement, you can customize the offers depending on characteristics, past purchases, events, and more.

Various Ordering Options

To improve the ordering experience, add a variety of ordering alternatives. Enables the customer to order their favorite meal offsite through your app, pay digitally, and choose between Home Delivery, Self Pickup/Takeaway, and In-Car Dine as delivery options. You can also use the ‘Scan-Order-Pay’ feature to provide them with contactless eating. Customers can quickly purchase by scanning the Barcode and paying online while preserving social distance using this function.

Payment Gateway Integration & Multiple Payment Options

Provide customers with a variety of payment choices, such as online payment via UPI, Payment Gateway, Credit/Debit Card, or Cash on Delivery. According to Statista, the impact of mobile cashless transaction transactions will reach approximately $14 trillion by 2022. As a result, giving customers the option to pay for their items in advance utilizing online banking takes client convenience one step further.

For corporate mobile apps, a payment system is also needed. You may utilize third-party digital payment gateway providers to integrate a payment gateway into your app through SDK as one of the various in-app payment alternatives for your app (software development kit). All bank transactions will be conducted by third-party mobile banking channel operators, who will also be responsible for securing user data and processing payments.

Customer Reviews, Ratings, and Feedback

Customers’ feedback, ratings, and ratings are the easiest and most successful methods for gathering information to help you develop your app. Clients will be able to evaluate and review both the restaurant and individual menu items.

Give them the option of searching for dishes based on customer feedback or top picks. To stay ahead of the competition, you must assess and make essential modifications to your app regularly. And who better than that of the users themselves to evaluate and suggest changes? When a client receives their order, send them a thank-you SMS with just a link to your app’s feedback screen, where they may share their thoughts and comments. It’s the most straightforward approach to improve your brand’s app and improve the customer experience.

Order Tracking in Real-Time

Give your customers the ability to follow their progress in real-time. Following the placing of an order, the client should be able to follow the status of the order in real-time using the mobile app. He should be able to see the current order status, the position of the delivery riders, the projected delivery schedule, and other pertinent information. The ability to see an expected delivery time as well as the activity of the delivering rider would not only improve the distribution process more efficiently but will also increase customer loyalty. You may also use the power of OTP-based delivery confirmation to offer clients regular updates on their orders.

Conclusion

Whether you’re a restaurant owner trying to build a brand, generate money, and increase customer loyalty, or an entrepreneur looking to invest in an online food ordering enterprise, the features listed above are a must-have in your food delivery app. According to a survey published by Google and Boston Consulting Group, India’s online food sector is fast increasing and will be worth $8 billion by 2022, with a CAGR of 25-30%. As a result, investing in an online meal delivery business like deliveroo clone that includes all of the aforementioned features might work wonders for your business.